Store My Library

What's Inside

  • All four creative strategy modules with 24+ videos and permanent curriculum access (outlined below)
  • Access to community group for 60 daysĀ 
  • 6 group office hour calls
  • Complete template set

Bonuses

  • AI workflow tutorial section
  • Brand video reference database
  • Agency & creative database

Inside Creative Strategy

  1. Getting Started

    3 lessons
    1. Introduction Video
    2. What does a strategist do
    3. How this program works

  2. Context for Strategists

    6 lessons
    1. Content Types / Social Media Formats
    2. Social Networks Overview
    3. Online Advertising 101
    4. Hooks
    5. Strategy for Services, Software and Products
    6. Funnels and Landing Pages

  3. Workflow: Creative Operations

    5 lessons
    1. Research
    2. Your Reference Toolkit
    3. HOMEWORK: Creating Your Toolkit
    4. Scripting
    5. Advertising Strategy

  4. Workflow: Campaigns

    7 lessons
    1. Campaigns & Campaign Strategy
    2. HOMEWORK: Campaign Research
    3. Shoot Days
    4. Paid Sources For Content - Resource List
    5. Workflow & Feedback
    6. Campaign Presentation
    7. Campaign Analytics and Improvement

  5. Workflow: Ongoing Creative

    9 lessons
    1. Organic Social Strategy: The Pillars System
    2. Pitching Content Pillars
    3. HOMEWORK: Pillars plan
    4. Analytics, Reviews and Improving
    5. Organic -> Paid Pipeline
    6. Ad Strategy
    7. Advertising Toolkit - Using a GPT
    8. HOMEWORK: Copywork Briefs
    9. Advertising Analytics

  6. Advanced Strategy

    6 lessons
    1. NICHE: Strategy for Creators
    2. NICHE: Strategy for Services Businesses
    3. HOMEWORK: Create a landing page
    4. Creative Volume
    5. Influencers & Seeding 101
    6. Bonus: TikTok Shop

The Community Experience

  1. Welcome to The Community

    0 lessons

  2. Call Schedule & Slack

    2 lessons
    1. Call Schedule
    2. How to use Slack

  3. Resource Libraries

    1 lesson
    1. Resources

  4. AI

    4 lessons
    1. What is AI good for
    2. AI technique examples
    3. Creating Characters for Video
    4. HOMEWORK 6: AI start

Brady

Just finished up the full course! Not just saying this, but this course (along with Cut30) has already changed my life. The whole Creative Operations section is worth it's weight in gold.

Moxy

This course is going to be huge for so many people. I cannot believe no one has done this yet.